Today’s consumers don’t want to wait. When they ask a question, they expect an answer within minutes—sometimes even seconds. This demand for responsiveness applies to all businesses, including local shop owners, artisans, and freelancers. Your Google Business Profile, website, social media accounts, and booking tools have all become direct points of contact. And it’s often through these channels that your customers expect to interact with you quickly. But how can you meet these expectations for constant availability when you’re already running your business full-time? In this article, we explain why instant responsiveness has become the norm—and how you can meet this demand effectively with the right tools, without being online 24/7. Digital Habits Have Changed Expectations Smartphones, instant messaging, chatbots, social media, voice assistants… Everything is just a click or a voice command away. Your customers are used to getting answers almost instantly. 73% of internet users say a